Sunday, April 17, 2011

Louis V

EDIT: Caroline has NOT booked Louis Vuitton. False alarm!

Well, I wasn't expecting this at all! The Brasch has booked the Fall/Winter 2011 Louis Vuitton campaign!

The news broke on tFS about 3 hours ago, and I'm still waiting on official confirmation, but if this is true, I am completely blown away. If you remember, Kate Moss closed the LV show in Paris last month in a very emphatic fashion, and everyone was quite certain that she had the campaign in one of those famed brown bags. But somehow, it seems that Moss is now completely uninvolved with the project.

Word on the net is that Caroline will be featured alongside Vogue Paris favorite, Daphne Groenfeld, as well as Fei Fei Sun, Zuzanna Bijoch, and Anais Pouliot. An interesting cast, not least because the majority of the girls are quite young, and the shoot will likely be on the raunchy side. It is Marc Jacobs though, and he's never been one to shy away from controversy in that area (I don't think I need to remind anyone about his BANG fragrance ad).

Interestingly, Jacobs also got a bit of flak from fans when Caroline was featured in the Spring/Summer 2011 campaign for the designer's eponymous line, in which she wore a transparent camisole that exposed her breasts (this was the same outfit she wore for the show; in fact, the shoot was done backstage at the show itself). As Caroline was sixteen when the ads were shot, this was seen as somewhat tasteless.

Either way, I'm eager to see what the result will be of the Louis Vuitton version of the collaboration, if it is, in fact, true. More on this later!

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